Ajay Mathur Drops New Video for Bluesy R&B Hit “Time For Deliverance”
Off His Latest LP “Little Boat”, The Grammy Nominated Singer/Songwriter Who Recently Won “Best Album of the Year” at the 36th Annual German Rock & Pop Awards Has Released Latest Fan Video Collaboration.
Crafted from the vibrant art and design of director/animator Mertcan Mertbilek from Istanbul (who previously worked on the video for Mathur’s “Little Boat” single), the video is a uniquely visual. Portraying animated paintings from Mathur singing to beautifully enlivened surfers riding waves, palm trees, beach and boardwalk scenes which beautifully counter the bluesy feel of the song and lyrical refrain “It's my time for deliverance no I ain't giving up on love” with vibrant color. Watch all the artistic videos:
https://www.youtube.com/watch?v=VXUPlYQ8JzE&list=PLNlVRWxZdQ0Q6NCO-MIOTBadkwiDi9U-D
Some voices from the media:
“Time For Deliverance is a beautifully crafted tune. This time Mathur pulls in some R&B and jazz influences, weaving a soulful sax with backing vocals. Both play off his clear and straightforward vocals. The song fulfills the theme of Little Boat, ‘It’s time for my deliverance, I ain’t giving up on love.’ Very nicely done.” - Kath Galasso, Onstage Magazine http://www.onstagemagazine.com/ajay-mathur-little-boat/
“Time For Deliverance is an epic jam laced with some amazingly sweet brass which puts on full display Ajay’s ability to seamlessly switch genres while staying true to his core sound.” -Joshua “J.SMo” Smotherman, Mid Tennessee Music https://www.midtnmusic.com/ajay-mathur-remains-resilient-on-rockin-new-album-little-boat/
“Time for Deliverance blends soul and R&B elements into an oozing, sticky tune smoldering with dark sensuality.” - Randall Radic, Blogcritics https://blogcritics.org/music-review-ajay-mathur-little-boat-worth-listen/
Little Boat, Ajay Mathur’s newest album, was launched on its maiden voyage in the usual way in spring of this year. Quickly picked up by playlists and fans, the music and the album’s message of resilience has resonated with listeners and critics alike. Unlike previous projects, though, Little Boat has taken on a life of its own, picking up unexpected passengers along the way.
Independent of each other, diverse digital artists from around the globe including from Istanbul and Warsaw as well as an Argentinean in Los Angeles, heard a call and felt compelled to add some valuable cargo to Little Boat’s journey. The result is a colourful, complex and highly-imaginative work of animated accompaniments to Ajay’s songs.
Get 'Little Boat' from the following shops:
International stores (selection)
CD Baby https://store.cdbaby.com/cd/ajaymathur9
iTunes https://tinyurl.com/ydapq57y
Google play https://tinyurl.com/y8y4d3z8
Bandcamp https://ajaymathur.bandcamp.com/album/little-boat
Amazon COM https://tinyurl.com/y7uw22om
Amazon UK https://tinyurl.com/ydyqzpzz
Amazon Italy https://tinyurl.com/yalfnzaz
Amazon Spain https://tinyurl.com/yd966h4k
Amazon France https://tinyurl.com/y8njsbhy
Amazon Japan https://tinyurl.com/y7p4shsu
Amazon Australia https://tinyurl.com/y8wpsk3v
Germany/Switzerland/Austria (selection)
Amazon DE https://tinyurl.com/y83ukbpm
CeDe DE https://www.cede.de/de/?such_begriff=Ajay+Mathur
Thalia https://tinyurl.com/yap7exp6
Weltbild https://tinyurl.com/ycfw5p3r
JPC https://tinyurl.com/ybho7xcg
Bücher DE https://tinyurl.com/ycvwy49u
Grooves Land https://tinyurl.com/y9lmk8ut
Saturn https://tinyurl.com/yd5v3bwc
CeDe CH https://tinyurl.com/y8nuwmtj
Ex Libris CH https://tinyurl.com/yafc7kq9
